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Privacy Policy

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Effective Date: January 1, 2023  |  Last Updated: January 1, 2024

1. Introduction and Scope

Bruckner Content Marketing LLC ("Company," "we," "us," or "our"), located at 89 Bryn Mawr Cir, Fond du Lac, WI 54935, is committed to protecting the privacy and security of the personal information of our clients, website visitors, and business contacts. This Privacy Policy describes how we collect, use, disclose, store, and protect personal information in connection with our website located at www.brucconmar.com (the "Website") and the professional services we provide.

This Privacy Policy applies to all personal information we collect through our Website, via email, telephone, in-person meetings, and through the provision of our content marketing, copywriting, public relations, and related professional services. By accessing our Website or engaging our services, you acknowledge that you have read and understood this Privacy Policy.

We are subject to applicable federal and Wisconsin state privacy laws, including the Wisconsin Consumer Act and applicable federal regulations. We are committed to handling your personal information in accordance with all applicable legal requirements.

2. Information We Collect

2.1 Personal Information You Provide Directly

We collect personal information that you voluntarily provide to us when you contact us through our Website contact form, call us by telephone, send us an email, or engage our professional services. This information may include:

  • Full name and job title
  • Company name and business address
  • Email address and telephone number
  • Information about your marketing needs, budget, and business goals
  • Payment information (processed through secure third-party payment processors)
  • Communications and correspondence with our team
  • Any other information you choose to provide

2.2 Information Collected Automatically

When you visit our Website, we may automatically collect certain technical information about your device and browsing behavior, including:

  • IP address and approximate geographic location
  • Browser type, version, and operating system
  • Pages viewed, time spent on pages, and navigation paths
  • Referring website addresses
  • Date and time of your visit
  • Device identifiers and screen resolution

2.3 Information from Third Parties

We may receive information about you from third parties in limited circumstances, including referrals from existing clients, information available on professional networking platforms such as LinkedIn, and information provided by business partners or service providers in connection with our professional services.

3. How We Use Your Information

We use the personal information we collect for the following purposes:

  • To respond to inquiries, provide requested information, and schedule consultations
  • To provide, manage, and improve our professional content marketing and PR services
  • To communicate with clients about project status, deliverables, and account matters
  • To send invoices, process payments, and maintain financial records
  • To send our newsletter and marketing communications to individuals who have opted in
  • To analyze Website usage and improve our online presence
  • To comply with legal obligations and enforce our contractual rights
  • To detect, prevent, and address fraud, security breaches, and other harmful activities
  • For internal business purposes including record-keeping and quality assurance

We will not use your personal information for any purpose that is incompatible with the purposes for which it was collected without first obtaining your consent.

4. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information in the following limited circumstances:

  • Service Providers: We may share information with trusted third-party service providers who assist us in operating our business, such as web hosting providers, email service providers, accounting software, and payment processors. These providers are contractually obligated to protect your information and may not use it for their own purposes.
  • Legal Requirements: We may disclose your information if required to do so by law, court order, or governmental authority, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
  • Business Transfers: In the event of a merger, acquisition, or sale of all or substantially all of our business assets, personal information may be transferred to the acquiring entity, subject to the same privacy protections described in this policy.
  • With Your Consent: We may share your information with third parties when you have provided explicit consent for us to do so.

5. Cookies and Tracking Technologies

Our Website may use cookies, web beacons, and similar tracking technologies to enhance your browsing experience and collect information about how our Website is used. Cookies are small text files stored on your device that help us recognize returning visitors and remember your preferences.

We may use the following types of cookies:

  • Essential Cookies: Necessary for the basic functioning of our Website
  • Analytics Cookies: Help us understand how visitors interact with our Website (e.g., Google Analytics)
  • Preference Cookies: Remember your settings and preferences

You can control cookies through your browser settings. Disabling certain cookies may affect the functionality of our Website. We do not currently respond to "Do Not Track" signals, though we may update this practice in the future.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes for which it was collected, to comply with legal obligations, to resolve disputes, and to enforce our agreements. Specifically:

  • Client records are retained for a minimum of seven (7) years following the conclusion of the engagement to comply with applicable business and tax record-keeping requirements
  • Website inquiry records are retained for up to two (2) years
  • Email marketing subscriber information is retained until you unsubscribe or request deletion
  • Financial and payment records are retained for the period required by applicable law

7. Your Rights and Choices

You have the following rights with respect to your personal information:

  • Access: You may request a copy of the personal information we hold about you
  • Correction: You may request that we correct inaccurate or incomplete personal information
  • Deletion: You may request that we delete your personal information, subject to our legal retention obligations
  • Opt-Out: You may opt out of marketing communications at any time by clicking the unsubscribe link in any email or by contacting us directly
  • Portability: You may request that we provide your personal information in a portable format where technically feasible

To exercise any of these rights, please contact us at lukebruckner@brucconmar.com or (920) 923-5389. We will respond to all valid requests within 30 days.

8. Children's Privacy

Our Website and services are directed to business professionals and are not intended for individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have inadvertently collected personal information from a child under 18, we will take steps to delete such information promptly. If you believe we have collected information from a minor, please contact us immediately.

9. Security Measures

We implement reasonable and appropriate technical, administrative, and physical security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:

  • SSL/TLS encryption for data transmission on our Website
  • Secure password-protected access to client records and systems
  • Limited access to personal information on a need-to-know basis
  • Regular review of our data collection and storage practices
  • Use of reputable third-party service providers with strong security practices

While we take reasonable precautions to protect your information, no method of internet transmission or electronic storage is 100% secure. We cannot guarantee absolute security and encourage you to take precautions when sharing sensitive information online.

10. Third-Party Links

Our Website may contain links to third-party websites, including social media platforms, industry publications, and partner organizations. We are not responsible for the privacy practices of these third-party websites and encourage you to review their privacy policies before providing any personal information. The inclusion of a link on our Website does not constitute an endorsement of the linked website or its privacy practices.

11. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our practices, legal requirements, or for other operational reasons. We will notify you of material changes by posting the updated policy on our Website with a revised effective date. Your continued use of our Website or services following the posting of changes constitutes your acceptance of the updated Privacy Policy. We encourage you to review this policy periodically.

12. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

  • Company: Bruckner Content Marketing LLC
  • Address: 89 Bryn Mawr Cir, Fond du Lac, WI 54935
  • Phone: (920) 923-5389
  • Email: lukebruckner@brucconmar.com